About Caelum.
Why I created World Peace.
Hello, I am the owner of Caelum. You're on this page because you want to know the meaning behind, and why I started this brand. While our clothes are of the utmost quality and swagger, that's not all we have to offer. The goal for my brand is to not only end world division, but make others better by removing the hate from their hearts and replacing it with peace and love.
Obviously I know that seems farfetched coming from a clothing brand, but listen. Take racism for example. Every single racist, uneducated, bum have one thing in common. The hate which they have for whatever race? They were NOT born with it. The filth was hardwired into them.
hard·wire
/ˈhärdˌwī(ə)r/
make (a pattern of behavior or belief) standard or instinctive.
There is no such thing as a bad student, only a bad teacher. While yes, you should dislike racists, xenophobes, etc. You moreso have to feel sorry for them. It's not entirely their fault, it's their teachers, their parents, their parent's parents, and beyond. The ignorance was hardwired into them.
That's where Caelum will come in.
Everyone wearing Caelum is wearing a message of Peace. Every piece looks cool, yes, but it's more than just that. You're reversing the Hate and HARDWIRING Peace into every single mind that comes in contact with Caelum. You're spreading WORLD PEACE.
What I'm trying to say is too many people in this world are divided. It's setting us back generations. As any good person would... Help end division today.
-Sincerely,
Bray Davis or Thomas Caelum